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Learn how to enable Facebook Insights for your site or blog.
In this Tutorial, I will teach you how to setup paid search detection rules in Omniture SiteCatalyst.
WOW!!!! It’s been a long, eventful, and stressful couple of weeks.
Last week was Omniture Summit and it was amazing. I was fortunate to be included in two session as part of the Analytics All-Stars breakout session. I met a lot of amazing people. I had many wonderful and insightful conversations, many of those taking place in the Gibson Girl Lounge. I got my photo taken with Brett Error inside a photo booth at the ski party. And, I recharged my #measure batteries.
Oh yeah, if you missed the big news that was announced on Monday, I will be leaving Numeric Analytics to join Keystone Solutions.
I had an amazing year at Numeric and I am sad to be leaving so many wonderful friends but I am also very excited to be joining Keystone to lead the new Community Solutions practice.
I will begin sharing details as we build out the new Community Solutions practice and hope that many of you will be willing to offer your feedback as the practice starts to take shape.
Exciting things to come in 2011!!!
The inaugural edition of the WAA Awards for Excellence is just right around the corner. If you are a member of the Web Analytics Association and you haven’t cast your vote then please consider voting for Analysis Exchange as the Most Influential Agency/Vendor.
The requirements to be considered Most Influential Agency/Vendor center around the creation of content in the form of white papers and webcasts, which I’m sure the Analysis Exchange has more than fulfilled, however the Exchange has gone far above & beyond by creating a program that is training the analysts of tomorrow, all while providing a valuable service, FOR FREE, to all interested non-profits.
The Analysis Exchange is influencing the future of our industry by training the leaders of tomorrow, how can one be more influential than that?
Learn how to use the Charles Map Local function to debug client code.
→Charles:
Download a free trial of Charles here.
→s.apl Utility Function:
/*
* Utility Function: apl
*/
s.apl=new Function("L","v","d","u",""
+"var s=this,m=0;if(!L)L='';if(u){var i,n,a=s.split(L,d);for(i=0;i
→DigitalPulse Debugger:
javascript:void(window.open(%22%22,%22dp_debugger%22,%22width=600,height=600,location=0,menubar=0,status=1,toolbar=0,resizable=1,scrollbars=1%22).document.write(%22%3Cscript%20language=\%22JavaScript\%22%20id=dbg%20src=\%22http://www.digitalpulse.omniture.com/dp/debugger.js\%22%3E%3C/%22+%22script%3E%22));
What is it?
Web Analytics TV is a free collection of video tutorials made by and for the members of the digital measurement community. Our goal is to create an ever expanding library of videos that span vendors and disciplines.
These tutorials aren’t made by professional training organizations, they are compiled by practitioners who are down in the trenches everyday.
To get updates on the latest tutorials, be sure to follow WebAnanlyticsTv on Twitter.
How Can I Help?
Web Analytics TV will only work with the support of the community. This is a 100% outsourced effort. No one is getting paid to run the site or make tutorial videos. Those who are participating are doing it with the knowledge that a highly educated community will benefit all of us.
Currently, Kevin Rodgers and I are making tutorial videos to seed the site but we need more help:
→Tutorials: We need vendors and practitioners alike to step up and summit training videos.
→Designers: We slapped a very basic, and free, WordPress theme on the site but as time goes on, we’d love to give the site a unique look & feel that helps create a wonderful user experience.
→WordPress Developers: We’d love to make the site as interactive as possible. To make this happen, we need a WordPress developer or developers to help us add functionality to allow for better social media sharing, better highlighting of contributors, and an easier way to consume content by vendor, platform, and contributor.
→Marketers: We need people to help us spred the word.
What kind of tutorials are you looking for?
If it is related to web analytics we want your video. Really. It can be a tutorial to teach an implementation trick, code examples, UI “how to’s”, analysis tips, etc.
Although we have started with Omniture related tutorials, we aim to compile videos from across all vendors, big and small.
I have an idea for a video, what do I do next?
1. Record your tutorial using whatever means you have available. Remember, it’s the contents that really counts.
2. Upload your video to YouTube or Vimeo or whatever service you use, as long as we are able to embed the video in the site.
3. Contact Jason or Kevin and tell us:
→How we can access your video
→How you would like to be credited
I don’t have an idea for a video but would still love to help out.
Great. As mentioned above, we need help in a lot of different areas. If you have an idea about how you can help us grow this library out, we’d love to hear about it. Contact Jason or Kevin and we would be happy to discuss your ideas.
In this tutorial you will learn how to use Omniture’s Link Handler Plug-in to capture additional data to describe links that are being clicked on.
Special thanks to Andreas Dierl
Code Mentioned
/*
* Plugin: linkHandler 0.5 - identify and report custom links
*/
s.linkHandler=new Function("p","t",""
+"var s=this,h=s.p_gh(),i,l;t=t?t:'o';if(!h||(s.linkType&&(h||s.linkN"
+"ame)))return '';i=h.indexOf('?');h=s.linkLeaveQueryString||i<0?h:h."
+"substring(0,i);l=s.pt(p,'|','p_gn',h.toLowerCase());if(l){s.linkNam"
+"e=l=='[['?'':l;s.linkType=t;return h;}return '';");
s.p_gn=new Function("t","h",""
+"var i=t?t.indexOf('~'):-1,n,x;if(t&&h){n=i<0?'':t.substring(0,i);x="
+"t.substring(i+1);if(h.indexOf(x.toLowerCase())>-1)return n?n:'[[';}"
+"return 0;");
//code to capture friendly link name
var url=s.linkHandler(".zip","d");
if(url){
var currentobj=s.eo?s.eo:s.lnk;
if (currentobj && currentobj.innerHTML) {
s.eVar2 = currentobj.innerHTML;
s.linkTrackVars="eVar2";
}
}
/*
* Utility Function: p_gh
*/
s.p_gh=new Function(""
+"var s=this;if(!s.eo&&!s.lnk)return '';var o=s.eo?s.eo:s.lnk,y=s.ot("
+"o),n=s.oid(o),x=o.s_oidt;if(s.eo&&o==s.eo){while(o&&!n&&y!='BODY'){"
+"o=o.parentElement?o.parentElement:o.parentNode;if(!o)return '';y=s."
+"ot(o);n=s.oid(o);x=o.s_oidt}}return o.href?o.href:'';");
WAA: This is OUR Assocation
To the outgoing members of the WAA board, I’d like to personally thank each and everyone of you for the countless hours you have dedicated to this important effort for our community. There is no way I can fully understand the personal sacrifices you have endured as one of the trail blazers of the association.
To the remaining members of the WAA board, I’d also like to personally thank you for your service and for continuing to give of your time to help shape our association into something we can all be proud of.
I still feel there is a long way for us as an organization to go and so there is much work left to be done. For me, there are two critical next steps that we must take as an organization.
1) I truly believe that our association needs to be less about process and bureaucracy and more about getting things done. When new members come into the association, we need to be better positioned to capitalize on their exuberance. The only way this can be done is to push for faster innovation and reaction to the membership’s needs. We have come a long way but still have a ways to go.
2) We need to make sure we are showing real value to the WAA membership as often as possible. Team morale is a critical component for all successful teams and ours is no different. We need to be continually looking for ways to highlight the value that many hardworking board members, committee members, and everyday WAA members are bringing to the association.
I was very excited when the call for nominations for WAA board went out. I had a nominee in mind who I felt would make a perfect addition to the board. Someone who was young, eager, had great vision, and has helped inject energy into organizations in the past. Someone that could play a critical role in addressing what I see as the two most important next steps. That is why I was very saddened and admittedly extremley upset when I learned that my nominee was rejected.
After reviewing the list of candidates that were accepted for the WAA board election, there is no way I can make an argument against any of the nominees. The list of nominees is very impressive and any of those individuals elected to the board will make a great addition. However, I firmly believe that my nominee is just as qualified to run as anyone on the list. I understand the need for structure around the election process, however I personally would much rather have the community vet out potential candidates, in the spirit of fairness and transparency, it just feels like the right way to conduct business.
Although I still feel it is in the best interest of the WAA to include candidates from the “outside” in the election, I will put my full support behind the new WAA board and will continue to push for increased transparency and openness — we MUST continue to push for change to make this truly OUR organization. We need to continue the work of the previous board to transform this association from an elite fraternity to a community that is truly open to all.