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Category Archives: Tao of J
You Are Making A Difference
There seems to be a popular sermon going around that if you aren’t constantly climbing your way up the corporate ladder, then you don’t have any real influence and you aren’t able to effect change. Bullshit! It is often those leaders who don’t hold the official title that are impacting the most change in organizations. [...]
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Standards Belong to the Community
This week Eric Peterson published a blog post titled ‘Finally! Standards Come to Web Analytics.’ I am very appreciative of Eric generating much needed debate about this extremely important topic because if we don’t do something ourselves, the standards will be dictated to us, and I don’t think any of us want. Eric says that [...]
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Free is NEVER Free, Cheap is NEVER Cheap
A discussion on the importance of understanding total cost of ownership. Jason ThompsonJason is the Sr. Director of Community Solutions at Keystone Solutions. If you are interested in partnering with Jason at Keystone, in need of analytics & optimization consulting, or looking for employment/internship possibilities, please feel free to email ‘jason [at] keystonesolutions [dot] com’Twitter [...]
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When you make a promise, keep it!
Read The Cowboy Code here. Jason ThompsonJason is the Sr. Director of Community Solutions at Keystone Solutions. If you are interested in partnering with Jason at Keystone, in need of analytics & optimization consulting, or looking for employment/internship possibilities, please feel free to email ‘jason [at] keystonesolutions [dot] com’Twitter - Facebook - More Posts
Life Lessons from my Best Friend
I’m a pretty private person. One of my mom’s greatest fears is that I will move to the mountains and become a hermit. But today, I feel like I just need to share this story. For 6 years, our family struggled with infertility issues, which resulted in at least 4 miscarriages. When I couldn’t have [...]
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#Measure Plaque for charity: water Project
As many of you remember, back in December the #Measure community rallied together to raise an astonishing $5,260 to provide clean drinking water for a very needy community. Because we raised over $5,000 we are allowed to provide a short message to be written on a plaque that will designate who sponsored the project. The [...]
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Failure is an opportunity
Failure is an opportunity. If you blame someone else, there is no end to the blame. Therefore the Master fulfills her own obligations and corrects her own mistakes. She does what she needs to do and demands nothing of others. ~Tao Te Ching Jason ThompsonJason is the Sr. Director of Community Solutions at Keystone Solutions. [...]
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Don’t Track Me, Dude!
All of us have opted-in to being tracked for an eternity. This opt-in decision was made for us the moment our parent’s decided to have sex or perhaps even earlier at the time of the Big Bang. Before you completely write this idea off as far fetched, give me a moment to try to explain. [...]
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Social Media Isn’t a Marketing Channel, Don’t Measure It Like One
Just because you “can’t allocate revenue” to each Social Media interaction, doesn’t mean you shouldn’t be there. Social Media is just another location where your customers may or may not be. If they are there, then you should be there. Jason ThompsonJason is the Sr. Director of Community Solutions at Keystone Solutions. If you are [...]
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Adam Greco
Emer Kirrane
Eric Peterson
Evan LaPointe
Kevin Rogers
Michele Hinojosa
Pritesh Patel
Rudi Shumpert
Start Falling On Your Ass